Product Lead, Visual Designer, Manager, and Design Systems Advocate

Product Lead, Visual Designer, Manager, and Design Systems Advocate

Based in Brooklyn NY. I Remote
sowonmoon@gmail.com

Background

I work with empathy. I promote and practice collaboration to create meaningful work for the user while also optimizing internal processes to create efficient work and information streams. I manage with a growth mindset and believe in ideas before technology. Most of the work you see here is a selection of projects I am most proud of in my 15+ year career.

In 2020, I pivoted to education. I first taught, then went behind the scenes to help build a bootcamp program for adult learners in UI/UX from the ground up. Since 2022, I act as an Associate Director for an EdTech company focused in cybersecurity, guiding the overall strategy of cross-team collaboration and projects while also contributing to day to day work.

The TL;DR
💻  I have 15+ years across industries and disciplines
🔍  I love end-to-end strategy & implementation of digital products
🗂️  I also work on design systems (I love process and organization!)
📓  I can pivot, build bridges, wear many hats, but can’t eat scallions.

Services

  • Facilitating workshops, planning, creating user personas, user journey maps and conducting stakeholder interviews, user research to create timelines and roadmaps for delivery.

  • I have 8 years experience hiring and mentoring designers in teams under 15 people.

  • As a traditional designer/generalist, I am able to traverse disciplines in visual design while being mindful of UI standards.

    I am a designer who leads with user at the forefront with data and test to inform our iterations.

  • I worked on traditional design systems and used these frameworks in the education space.

Select Work

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Select Work 〰️

Design Systems

Product

Design Thinking

Testimonials

  • Ben Brouse, Staff Engineer at WB Discovery

    Jessica quickly learned the client-side constraints of each device, design hindrances to consider for those devices, and the best way to work around those restrictions to produce the most beautiful user experience possible.

    I was impressed with her ability to overcome those obstacles and adjust designs if needed; she was able to maintain usability and appeal while ensuring they accounted for device specific limitations.

  • Yash Prabhu, Engineering Leader

    Jess & I worked together at DramaFever/Warner Bros. Digital Labs for over 4 years. As our mobile teams were moving more towards modularized app architecture, she worked with us on modularizing designs by creating UI component style guides that we could easily translate into code. This helped achieve design parity across apps. We even presented our mobile app design system approach at Chicago Roboto Android conference together (Design Develop Deploy! https://vimeo.com/217561013).

    Jess is a fast learner and I am impressed by her ability to do things that take her out of her comfort zone, one of which is speaking at a conference.

  • Konrad Klinkner, Design Systems at FuboTV

    Jess has been a scrappy, steadfast and reassuring force throughout my (almost) four years of working alongside her at DramaFever and WB Digital Labs. A consummate and resourceful designer, her contributions to the design team were virtually unmatched in their sheer breadth and include: helming the inception and execution of an entire design system; knocking out intricately detailed "blue-sky" mockups for major project pitches; articulating sharply frank opinions in design reviews; and energizing the workplace culture with her fun and passionate personality, not least with her trademark omnipresent laugh.

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Let’s chat!